Blogger SEO Tips-Swapping the Blog Title for a Better SEO

Blogger SEO Tips-Swapping the Blog Title for a Better SEO 

 

Swapping the blog title means displaying the title of the post or page first and then the title of the blog where as in the default search result the title of the blog is displayed first and then title of the post. To reverse this order is called the swapping of the blog title. This swapping of the blog title is crucial from the point of view of Search Engine Optimization. The title of the post or the title of your page is a most important factor when it comes to the search engine optimization. 

Blogger SEO Tips-Swapping the Blog Title for a Better SEO

     It is a reality that your blog readers are interested in your blog contents only and not in your name or title of your blog. The readers always search for contents of their interests and they have no interest in the name or title of your blog. The blog title swapping job is done by making a small change in your blog’s HTML file. Even if you are not an HTML expert, you can successfully edit your HTML file. Just follow these simple steps–

 

You may like to read on –-  HTML Editing-How to Customize a Third Party Blogger Template 

 

(1) Login to your blogger dashboard, click Template>Edit HTML, Now the blog’s HTML File will Open

(2) You have to open the HTML search box so Click any where in side the open HTML file and Press CTRL+, the HTML Search Box will open.

(3) Now you have to find the following code in your HTML File.

 

<title><data:blog.pageTitle/></title>  

(4) Please copy and paste or enter mannually this code in the 

 

open HTML Search Box and press the Enter key.

(5) You will find the code like the one given below.

           

                          </b:if>

                       <b:include data=’blog’ name=’all-head-content’/>

                        <title><data:blog.pageTitle/></title>  

                        <b:skin>…</b:skin>

(6) Now you need to replace the code given above by the code 

 

given below. Please copy and paste the code given below in 

 

place of above code.

                                     <b:if cond=’data:blog.pageType == &quot;index&quot;'>

                                                <title><data:blog.pageName/> !<data:blog.title/></title>

                                                <b:else/>

                                                <title><data:blog.pageTitle/></b:if>

(7) Please save your template safely after replacing the code.

(8) You are done and that’s all.

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